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DIY· Family· Fashion· History

Sewing A Gunne Sax Dress

Do you remember Jessica McClintocks iconic dresses? With the rise of the fashionable cottagecore movement, these granny chic dresses are highly sought after. The revival further intensified with the passing of Jessica McClintock last February. Such a dress was at the top of the Fashionista’s most wanted list. So I began Sewing A Gunne Sax Dress.

Sewing A Gunne Sax Dress

But First A Little History

The San Fransico-based Gunne Sax label was begun in 1967 by two home sewists Carol Miller and Eleanor “Elle” Bailey. The name was a compilation of a sexy gunny sack. In early 1969 Elle Bailey bought out Carol Miller’s partnership and became sole owner of the dress company. 

 Gunny sacks were burlap bags used to transport agricultural goods. 

The name is derived from goni an Indian word from the Mangalore district in India. It simply means fiber. 

gunny sacks

During the Depression-era, much like the flour and feed sack clothing, some brave souls created gunny sack apparel. 

gunny sack shirt

Over time it grew to be used as a derogatory term such as “She looks like she’s wearing a gunny sack.”

In 1951 Marilyn Monroe posed for a now-iconic image of her wearing a potato or “gunny” sack after she was accused of wearing a cheap and vulgar-looking dress. 

Marilyn Monroe Potato Sack

In 1956 Lucy and Ethel donned their hilarious Parisian gowns. 

Lucy Gets a Paris Gown

Gunny sacks are still beloved today. 

gunny sack

Jessica McClintock

In late 1969 Jessica McClintock began a partnership with Eleanor Bailey with a $5,000 investment. By 1970 she was the sole owner of the company. 

Jessica McClintock

The original labels were black. They are the most sought-after dresses by collectors. 

Gunne Sax black label

The early 1970s dress styles drew inspiration from medieval and Renaissance fashions. 

Gunne Sax dress

Later on, the label changed and the look incorporated Victorian and Edwardian fashion influences.

I myself owned a dress similar to the one on the right and share it in this week’s video. (Yes, I still have it. 🙂

Gunne Sax ad

Gunnesaxoween

This past summer I had found a few cards/spools of vintage Gunne Sax lace. I wasn’t exactly sure what I was going to do with it. Then Gwen’s Shenanigans proposed a costumer collaboration called gunnesaxoween. 

The idea was to create a Gunne Sax-inspired garment. I was in!

gunnesaxoween

Sewing A Gunne Sax Dress

I wanted to use a vintage Gunne Sax pattern to make the dress. It was Simplicity 5490.

The Fashionista selected view 1 with the added ruffle shown in view 3.

This dress pattern was a bit fiddly. I would classify it as something an intermediate sewist would want to tackle. While I am happy with how the dress came out, I do not have any plans to sew it again. 

Gunne Sax pattern

I used three different vintage cotton and cotton/poly fabrics. I believe they were all found at estate sales.  

Sewing A Gunne Sax Dress

They seem to belong together. 

Sewing A Gunne Sax Dress

I think it is the lace that truly makes it recognizable as a Gunne Sax-inspired dress. 

Sewing A Gunne Sax Dress

We took the photos at the park on a recent perfect fall afternoon. Gracie the dachshund wanted to tag along. She loves to pose!

Sewing A Gunne Sax Dress

For some reason, she is quite skittish about crossing bridges. 

Sewing A Gunne Sax Dress

Straining to get at the kids calling to her. 

Sewing A Gunne Sax Dress

Many thanks to my gorgeous models. 

Sewing A Gunne Sax Dress

One last look. 

Sewing A Gunne Sax Dress

This Week’s Video

The Fashionista and Gracie the dachshund are the stars of this week’s video.

Sewing A Gunne Sax Dress

See you Sunday!

Laura

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10.22.21

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Comments

  1. Barbara Harper says

    October 22, 2021 at 7:37 am

    I loved those dresses, but I never actually had one. I had a couple of patterns, but somehow never made them. This one turned out lovely. I am so glad they’re becoming popular again.

  2. jeanie says

    October 22, 2021 at 8:26 am

    I”d heard of gunne sax but had no idea what it was! Very cute (and a lovely model, too!)

  3. Addie says

    October 22, 2021 at 10:44 am

    Oh!!! Laura, you really hit the memory bank with this one!!! Yes, I am a child of the 1970’s and I lived a half hour out of San Francisco.
    IT WAS THE RAGE!
    In fact I too, owned the dress that you showed that was yours. Only it had a satin more fitted bottom. AND guess what????? I wore it for my wedding!!!! What can I say…..we were hippies!!! We couldn’t find anything in the stores so, we went to the Gunny Sack Warehouse in San Francisco. Thousands of Gunny’s were on racks all over the warehouse. It was a whopping $15 !!!!!! I paired it with babies breath flowers in my hair. VERY 1970’s!!! My MIL was pleased because she was afraid I would wear jeans!….lololo
    I kept it for so many years and then a friend wanted to be a death bride for Halloween so I gave it to her. She covered it in blood. …… Oh well.
    Thanks for the memories!

  4. carol says

    October 22, 2021 at 1:44 pm

    A beautiful dress for a beautiful model — that color looks fabulous on the Fashionista!

Hi, I’m Laura Ingalls Gunn

Welcome to Decor To Adore! I love flea markets, tea parties, classic literature and dachshunds.

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